October 2020

Man looking at his hair in the mirror

Starting a Men’s Hair Care Routine: What to Consider

There has been a lot of speculation regarding the difference between male-marketed and female-marketed products. Many research suggests that the difference lies mainly in the marketing of the products and not in the products themselves. For instance, men’s shampoo claims to target specific problems to men or affect them more heavily than women. But many […]

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woman wearing necklace

Skin Deep Complications: How Your Jewelry Can Cause Skin Issues

Wearing the right piece of jewelry is an excellent way to finish off the desired look. And even non-fashionistas wear jewelry. They use it to express their personality or instantly convey messages. Nothing says, “I’m taken” as a wedding ring. Or screams “rebel” like a tongue barbell. But if your accessories are causing all sorts

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corporate event

Event Marketing Tactics that Boost Brand Awareness and Popularity

Building your reputation as a new brand or a startup business is a crucial step to ensure that consumers will recognise your company. You need to run marketing campaigns and conduct research to develop a robust plan to increase brand awareness. Without proper brand introduction, people will have no idea about your products and services.

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